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Our Brand Is Crisis

Directed by Rachel Boynton
United States, 2005


A documentary on American political campaign marketing tactics and their consequences.

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Our Brand Is Crisis Directed by Rachel Boynton

Awards & Festivals

Independent Spirit Awards

2006 | Nominee: Truer Than Fiction Award

International Documentary Association

2005 | Winner: Feature Documentaries

Critics reviews

Like Hitchcock working in the thriller genre, Boynton wraps her psychological studies of human performance and power in techniques that are immediately recognisable by mainstream viewers. Interviews are a cornerstone, but the interruption of Boynton’s searching, decidedly feminine voice functions not as a 60 Minutes-like cross-examination, but as a way to turn interviews into meaningful conversations.
February 26, 2014
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