While I think those that would get the most reward from a Kevin Smith film would be those interested in his universe, each of his films offer something that appeals to the masses. There's nothing profound or revolutionary here, but it works so well. Smith definitely has a talent for dialogue. If anything, a reminder that you if you want to make films, a camera and a modest budget will work as well as any blockbuster.
What I loved most about Clerks. is how edgy it is for the very first film from Kevin Smith. The dialogue is sharp and witty, making me crack up at the silliness from beginning to end. The film also has what I like to call "Seinfeld syndrome" -- nothing really happens, yet it is supremely entertaining nonetheless. The characters are also memorable, and Smith's Silent Bob has a storied cinematic history. Go see this.
Clerk's writing is simple but it completely works. The dialogues are awesome and they just run smoothly. The characters are hilarious and awesomely written. The roles are adequately played and performed, matching up with the movie's atmosphere. Clerks is a relaxing, comedy, which we easily fall in love with. As this was only the second Kevin Smith's movie I have watched, I will now try to give his filmmaking a go.